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Video
Jul 11, 2022

how community banks can address tech blind spots in 2026

Lee Wetherington and FinXTech® Identify Key Competitors, How to Win Gen Z Relationships, Use Data, and Measure Tech ROI

Fintechs have become your fiercest competitors.

In this video, Lee Wetherington and FinXTech® share high-impact insights to help you capture Gen Z relationships, unify siloed data for AI-driven insights, and measure ROI on your tech investments. Discover strategies for debit cards, fast account opening, and wealth-tech integration and why open banking and data aggregation permissions will be critical in 2026.

What’s at stake for community banks?

Growth, profitability, and relevance. To compete in 2026, rethink acquisition, engagement, and data strategies. This video delivers actionable insights into key opportunities and strategies to:

  1. Win Gen Z Relationships
    Gen Z prefers debit cards and expects speed. Deliver under 3 minute mobile account opening without manual KYC interruptions. Decouple funding – give 30–60 days for activation – and integrate wealth tech features like fractional share rewards on debit spend. These moves drive engagement and loyalty while reducing friction.
  2. Unify Data for AI-Driven Insights
    AI can’t deliver value without clean, complete data. Most banks see only 20–25% of a customer’s financial life. Close the gap by consolidating siloed data into a warehouse or lakehouse and leveraging open banking with explicit aggregation permissions. This creates minimally viable data for predictive models, personalization, and risk analytics.
  3. Measure Tech ROI in Real Time
    ROI isn’t a quarterly guess – it’s a live metric. Build a single source of truth that streams efficiency and growth KPIs from every tech initiative. Track onboarding conversion, debit activation, wealth tech adoption, and cost-to-income improvements. Visibility drives smarter decisions and faster payback.

 


Explore additional bank insights and uncover how your peers are navigating technology, data, and innovation to stay competitive. Download the 2025 Technology Survey from Bank Director® and Jack Henry™.

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